NEWS | The Pokémon Company International Announces New "Pokémon Together" Campaign for 2023
THE Pokémon Company International has revealed a new brand campaign called "Pokémon Together," in anticipation of Pokémon Day on February 27th. The campaign is designed to celebrate the spirit of connectivity across the entertainment franchise and invites Trainers around the world to come together in 2023.
To kick off the campaign, fans are encouraged to share their favorite memories of the franchise on social media using the hashtag #PokemonTogether. Fans' posts will have the chance to be aggregated into a mosaic in the style of the iconic Poké Ball, which will be revealed on Pokémon Day.
The official @PokemonNewsUK social media channels will also be featuring #PokemonTogether testimonials from members of the global fan community to inspire Trainers for their own submissions and to exhibit what Pokémon means to so many around the world.
“Since its beginning, Pokémon has had the unique ability of physically and virtually bringing people together,” said Andy Hartpence, senior director of brand marketing at The Pokémon Company International. “In 2023, we look forward to recognizing this aspect of the brand and inviting its remarkable community of fans to experience the many ways they can connect and ‘Pokémon Together’ across the franchise."
Trainers are encouraged to play, discover, watch, collect, trade, and most importantly, celebrate Pokémon Together. Fans can visit the online hub at Pokemon.co.uk/Together to see the Poké Ball mosaic reveal and for more Pokémon Day celebration details.
The "Pokémon Together" campaign trailer, online hub, and call for fan content submissions are all available now. It's time to gear up for the ultimate Pokémon experience, and celebrate what makes the franchise so beloved among fans around the world. — Geeks Republika
